Risultati per " Innovation and tourism"

Climate Crisis and Tourism in the Maira and Vermenagna Valleys (Piedmont Alps). – This study examines the transformations driven by climate change in the alpine context, focussing on the Maira and Vermenagna Valleys in the Piedmont Alps, two areas marked by environmental vulnerability and significant exposure to ongoing climatic and socio-economic pressures. The research explores how rising temperatures and decreasing snowfall are significantly reshaping the local tourism supply, requiring a reorganisation of the sector.
Combining in-depth interviews with local stakeholders and quantitative analysis of tourism and climate data, the study reveals a growing awareness of the phenomenon and its socioeconomic impacts. The climate crisis has exposed the unsustainability of traditional ski-based tourism, prompting a shift toward more resilient models such as experiential, outdoor, and cul-tural tourism.
While the Maira Valley shows greater adaptability thanks to an already di-versified offer, the Vermenagna Valley, historically reliant on alpine skiing, struggles to transition. The findings highlight the urgent need for locally coordinated strategies that integrate sustainability, cultural identity, and innovation.

Textures and scalar relationships of transhumance between tradition and innovation. The Sportumanza project for a slow and responsible tourism. – Recalling the importance of transhumance as a territorial process and as the demonstration of the three attributes of space - scale, metric, substance – we can reveal the power of this ancient practice: it proceeds by multiscale relationships, foresees multiple metrics and it shows all its richness in substance, through the three characterizations of inhabiting (relational, functional and temporal). Through the case study of the vertical transhumance of the Orobic pre-Alpine context, we investigate how it generates relationships between human and non-human agents, functional practices for pastoral activity and for other ecosystemic services, care and preservation of biodiversity sites, enabling the shepherd and his animals to become sensors of environmental changes on a global scale. We then move on to the analysis of transhumance as an opportunity for innovation in the forms of living and doing tourism, especially in areas defined as peripheral and internal, by presenting the “Sportumanza” project.

The Mission Tourism and Culture in the PNRR: Unrepeatable Opportunity for the Sustainability of Italian Tourist Development. – The pandemic Covid19 has brought down tourism and the Italian Government, thanks to the funds made available by the European Union through the NextGenerationEU programme, has given to this sector a strong boost in the National Recovery and Resilience Plan (PNRR), granting a series of investments and financing useful for a new restarting, included in the culture and tourism mission. The article, therefore, will analyze the main guidelines on which this mission is based, trying to outline the future scenarios, highlighting the costs and benefits for Italy as a whole and for inland areas and old towns, which are currently very compromised due to the sharp demographic decrease and the ageing of the population. The funds available in the PNRR could be used to launch a different phase in Italy’s tourism development, completely overturning the geography of flows that until now have been concentrated on two main routes, namely cities of art and seaside tourism, with consequent environmental and social impacts. In conclusion, the PNRR may constitute a major turning point in this sector, allowing for a spread of tourist flows, easing the impact on the now traditional destinations, but also giving development opportunities to the marginal areas of our country, expanding tourist products vertically and innovating the entire system in a sustainable manner.

Emotion, Religion and Local Development. The other Pompei.The change in tourism competitive environment has transformed the sector in terms of demand and supply. Religious tourism, however, still oriented towards product, not inclined to innovation, seems to have only been marginally involved in this process. The growing awareness of the relevance of the demand and the benefits that can derive from it, in terms of sustainability, local development, protection and enhancement of historical artistic heritage, has aroused an adequate, albeit recent, attention to the phenomenon, urging new planning and cognitive requests that, however, have not yet fully translated into broad and organic research. The intent of the paper is to contribute to the enrichment of the informative panorama through the analysis of religious tourism in Pompei. The definition of the relevance of the religious component on the other tourist motivations and the description of the needs and characteristics of the demand, were the main intentions that guided the research.

Southern Italy and Euro-Mediterranean development. Cultural Routes for a new territorial vision – Cultural routes have assumed, for our country and especially for the South, a particularly important value and are becoming nowadays ever more instrument and opportunities for tourism innovation. The perception is that we are at the gates of a new historical phase in which a substantial reflection on new forms of enjoyment of territories contrasts with the aggression of the great cultural heritage.
To the south and along the trajectories of cultural and historical itineraries, the common Euro-Mediterranean root of crossed territories and the ties between communities deserve a different consideration, new forms of integrated tourism and a different narrative ability.
For these reasons an organic reflection on the prospects of territorial development, starting from the routes that run through and give life to the Southern Italy and Mediterranean tourist realities, erroneously defined minor, becomes particularly important nowadays, and probably one of the concrete sources of feasible sustainable development.