App GIS-based per le Smart Tourist Destinations nel Governatorato di Muscat, Oman. – Le ICT e il turismo giocano ruoli fondamentali nello sviluppo delle economie globali emergenti, offrendo opportunità e strumenti strategici per promuovere la crescita delle mete. Le Destinazioni Turistiche Smart (STD) utilizzano strumenti e tecnologie disponibili per co-creare valore ed esperienze immersive per i turisti, generando nel contempo profitti e benefici per le organizzazioni e la destinazione nel suo complesso.
Il presente contributo espone nella sua totalità le fasi dello sviluppo di un’applicazione per smartphone progettata per l’esplorazione del territorio dell’Oman, comprendente le sue diverse risorse naturali e culturali, infrastrutture turistiche e strutture ricettive. La metodologia impiegata comprende la raccolta dati da fonti primarie, la georeferenziazione di numerosi punti di riferimento naturali, culturali e ricreativi, e l’utilizzo degli strumenti Arc-GIS e Google Earth per l’elaborazione dei dati. L’applicazione sviluppata si dimostra essere uno strumento intelligente e reattivo, in grado di soddisfare le esigenze del turismo esperienziale. Offre agli utenti la possibilità di personalizzare iti-nerari in linea con i loro gusti, preferenze ed esigenze. Integrando tecnologie all’avanguardia e dati geografici, l’applicazione per l’esplorazione dell’Oman porta le esperienze turistiche a nuove vette, mettendo in evidenza le diverse attrazioni del paese. Questo articolo specifico presenta le considerazioni finali alla luce di una serie di cambiamenti ambientali e territoriali che sono avvenuti durante la fase di validazione.

Interactive apps for the tourist enhancement of Oman. – Many tourist destinations are embracing ICT in order to become an STD (Smart Tourist Destination), a place that uses the available tools and techniques to allow demand and supply to co-create value, pleasure, and experiences for the tourist in addition to wealth, profits, and benefits for organizations and the destination. The main aim of this paper is to present the prototype of an application for smartphones to explore the territory of Oman in relation to its resources (natural and cultural), infrastructure and accommodation for tourism purposes sector. The methodology provided for: the collection of data from the main statistical sources, the acquisition of geographical maps, the georeferencing of a substantial number of natural, cultural and recreational resources, the use of the Arc-GIS and Google Earth tools for data processing, the compilation and addition of text information to feature locations in tables, and the use of specific software for programming the app. The main goal of the app is to meet the needs of experiential tourism through interactivity that allows the users to obtain itineraries that reflect their tastes, needs and preferences.

Covid-19 and Tourism. Sardinia: opportunities and tourist development perspectives. – The global emergency due to the spread of Covid-19 has resulted in restrictive measures for the movement of goods and people and in the stop of large production sectors, including tourism. The crisis that has affected the tourism industry worldwide also has negative consequences in regions such as Sardinia, already suffering from structural problems, among which there are seasonality and the prevailing incidence of the seaside model. In the Italian regional scenario, the island is among the least affected by the spread of the virus and, in view of a remodeling of its offer system starting from the implementation of organizational and governance structures and the strengthening of other identity tourism products capable of integrating different territories and sectors, could exploit this element to reposition itself as a smart and safe destination.

Semantic Web and Sentiment Analysis to Investigate the Territorial Image. Updates on the Salento Case. – Starting from the deep difference between cyberspace and cyberplace, this paper is developed in the second field of space: the cyberplace. In its recent conceptualization it is intended as the connection between offline and online actions. It is therefore the interstitial place that is generated by the encounter between virtual space and real space. The cyberplace reflects all the stages of the journey of a smart tourister and therefore becomes a container of numerous information relating to the tourist experience and destination in the tourist gaze 3.0, as Urry recalls. Online, from the tourist's gaze, new territorial narratives are spreading that arouse different reactions from the habitual users of the tourist destination who polarize in the opposite behaviors of strengthening the sense of identity or denial of the tourist narrative and reaction. The proposed empirical case is an update of the study conducted four years ago on the perception and online narration of the tourist destination Salento. The methodology used for the qualitative analysis of the semantic web, used in the first study updated, is the Sentiment Analysis which, after several experiments, proves to be increasingly useful for the study of the cyberplace and of the geographical narratives that spread in a-material squares (Fayyad, Piatetsky-Shapiro, & Smyth, 1996; García, Gaines, Linaza, 2012; Grabner, Zanker, Fliedl, Fuchs, 2012; Hippner, Rentzmann, 2006; Kasper, Vela, 2011; Liu, 2011; Pang, Lee, 2008; Hu, Liu, 2004). Thanks to the proprietary App2Check sentiment analysis software, it is possible to understand the stories that spread on the Net and, above all, to investigate which new (though changeable and short-lived) feelings, images and identities are developing in Salento.