Towards an integrated tourism model for Campania. Local tourism and the Cilento area. – The 2019 health emergency has produced severe impacts on the tourist economy. The first signs of a recovery in the sector came from short-range and short-term trips to uncrowded locations later defined as “proximity tourism”. In Campania, some of these small villages are distributed in the hinterland of geographical areas peripheral to the main relational circuits, such as the Cilento National Park district. This area has great attraction, as it is a short distance from the Salerno coast. Starting from this consideration, the contribution intends to focus attention on the current configuration and future prospects of the sea routes that connect the coastal capitals of Campania to the numerous coastal centers of Campania. Then, reflecting on the possible interactions between “proximity tourism” and “foreign tourism”, in development in the post-pandemic phase, the contribution pays attention to the phenomenon of the rediscovery of the attractiveness of smaller villages, to show how an intensification of maritime routes can contribute to sustainable tourism development, not only from a “proximity” perspective, but by intervening in the rebalancing of the regional tourist movement.

Mountain Tourism and Climate Change: What Are the Future Prospects? – In the collective imagination, when one speaks of a mountain tourist destination, the reference is typically to iconic places, especially associated with the winter season and the so-called “settimana bianca” (winter holiday week). Places like Courmayeur or Cortina d’Ampezzo have represented, and have been portrayed in films as well, a constant presence in the world of mountain tourism. The first major setback occurred with the Covid-19 pandemic in recent years, which changed the concept of travel and mobility as we had known it. In particular, the halt to national and international connections caused not only economic damage across the entire tourism sector but, more importantly, created a widespread fear of being together in crowded and enclosed spaces. This led people to rethink and reprogram their lives and their mobility habits, triggering - once it became possible to leave their places of residence - a timid yet urgent desire to be outdoors, to walk in the woods, visit beaches, and explore city centers where they could satisfy the longing that had built up over nearly two years of complete travel lockdown. This shift resulted in an exponential increase in visits to nearby locations at the provincial and regional levels, leading to a renewed appreciation for neighboring areas, as well as small villages and mountain towns. These places, in turn, had to adapt to welcome an increasing number of unexpected and unanticipated tourists. Adding to this scenario is climate change, which is severely challenging the operators of mountain facilities and accommodations. The seasons no longer follow their natural rhythm, and instead, we are witnessing increasingly unpredictable and violent weather events. This article will explore how certain mountain locations are confronting these emergencies and what changes they are likely to undergo in terms of tourism in the near future.

Proximity tourism. The perception of locations as rediscovery and development of local destinations. – The Covid-19 pandemic fundamentally reshaped the concept of mobility across the globe. People had to rethink their own lives and above all their usual mobility spaces. After restrictions, people could move to nearby rediscovering a proximity tourism which is characterized by an increased emphasis on local and regional experiences. It reflects a desire for safer, more sustainable, and easily accessible travel options, as tourists prioritize health concerns, lower carbon footprints, and less crowded environments. In this article we are going to understand how some locations have been changed due to pandemic and which geographical transformation have experienced.

From the European Capital to the Italian Capital of Culture. Reflections on the sidelines of Procida 2022 on events, narratives, images. – The contribution focuses on the “Capital of Culture” cross-referencing the characteristics, in terms of discourses and governance, assumed by the event – in its different declination at the European and Italian scale – with the new instances developed for tourist attraction and city branding’s goals. The two events will be explored with reference to the designated Italian cities, from the evolution of European Capital of Culture (ECoC) program to the invention of the Italian Capital of Culture (ICoC) initiative. The focus on the impact of ICoC, on the sidelines of Procida 2022, will allow us to reflect on the dynamics and contradictions produced by the cultural event on a tourist location already known for literary and cinematographic representations, in order to grasp the interrelations between the event and the new narratives and images conveyed.

Post-Covid tourism: an opportunity for renewal or a return to mass flows? The case of the metropolitan city of Genoa. – During the outbreak of the Covid-19 pandemic, the difficulty of international travel has revived proximity tourism in Italian regions, with some locations that have regained the interest of the domestic catchment area with regard to outdoor activities. With the aim of assessing market changes for this tourism segment within the metropolitan city of Genoa and in order to overcome the difficulties caused by gaps in the numerical data, this contribution presents the results of a questionnaire proposed to various workers in the sector (hiking/tourist guides, bloggers/instagrammers, managers of accommodation facilities and operators of outdoor tourism companies), combined with the analysis of official data on tourist movement. The results demonstrate a temporary increase of proximity tourism during the pandemic, while data on the following years (2022-2023) suggest a return to pre-pandemic habits.

Territorial and geopolitical dynamics of the international professional tennis tour. – Major events, and in particular sports events, play an important role in contemporary society, mobilising huge amounts of resources and helping to delineate political, social and territorial phenomena of great interest. In this sense, just think of how many actors are involved in the organisation and management of competitions that, although they often take place in local contexts, are part of broader and more complex relational networks that often reach the international level. This contribution focuses on the territorial and geopolitical dynamics that characterise the major events of the international professional tennis tour. In particular, an attempt will be made to identify the logics underlying the geographical distribution of the different locations in an attempt to understand whether the choices depend on geopolitical reasons or are instead essentially linked to territorial characteristics or whether they depend on a mix of motivations. In addition, we aim to investigate whether and with what effects climate variations has already influenced or may influence the organisation of events on the international professional tennis tour in the future.

Proximity tourism and enhancement of the returning artistic-cultural heritage. – In marginal contexts, it is conceivable to think of a reflection on proximity tourism through artistic-cultural initiatives that dialogue with the landscape, highlighting the disparities in development between territories. Within the framework of this approach, the activity of relocating artworks emerges as an innovative strategy to transform the artistic heritage into an engine of revitalization and alternative fruition, while promoting local tourism. This approach is evident in various projects, including that of the MIC called “100 artworks come home”. This initiative aims to return artworks preserved in the deposits of 14 Italian museums, moving them to their places of creation to reconnect them to the historical and cultural context that inspired them. This study aims to explore the potential of this practice, analyzing some experiences to try to understand whether relocation (from the museum to the place of creation or first location) has generated ways of use capable of stimulating tourist dynamics and contributing to the attractiveness of villages and small towns. The lines of reflection that we intend to propose are therefore to seek a possible reading of proximity tourism with a view to enhancing the widespread artistic-cultural heritage and to reason precisely on the link between territory and heritage in terms of reconfiguring the dynamics of concentration (flows, cultural heritage...)

Interactive apps for the tourist enhancement of Oman. – Many tourist destinations are embracing ICT in order to become an STD (Smart Tourist Destination), a place that uses the available tools and techniques to allow demand and supply to co-create value, pleasure, and experiences for the tourist in addition to wealth, profits, and benefits for organizations and the destination. The main aim of this paper is to present the prototype of an application for smartphones to explore the territory of Oman in relation to its resources (natural and cultural), infrastructure and accommodation for tourism purposes sector. The methodology provided for: the collection of data from the main statistical sources, the acquisition of geographical maps, the georeferencing of a substantial number of natural, cultural and recreational resources, the use of the Arc-GIS and Google Earth tools for data processing, the compilation and addition of text information to feature locations in tables, and the use of specific software for programming the app. The main goal of the app is to meet the needs of experiential tourism through interactivity that allows the users to obtain itineraries that reflect their tastes, needs and preferences.

Making a roundabout happen. Rondabout, unlilly location an autonomous politi-sation. – The article looks back at the daily experience of some sixty activists on a roundabout in the Isère region that was occupied continuously from November 2018 to March 2020. The ethnographic point of view assumes the double empirical posture of engagement in the yellow vest movement and a participatory observation methodology with about sixty interviews. On the roundabout, the yellow jackets show a constancy in participation, debates, popular education workshops, own actions or convergences with other organizations. The interaction between the development of the «no place» of the roundabouts and the construction of a new public space for living and deliberation is the source of a new creativity and political maturation opening up an instituting process of individual and collective autonomy in Cornelius Castoriadis’ sense.

The tourist attractivity of Italy in post covid-19 scenario. – The current world scenario, with the declared pandemic by Covid-19, is characterized by unprecedented crisis in all economic activities and in particular in tour-ism. After the pandemic, when the science finds a medicine with which the contagion will not be so widespread – vaccine or other “medicine” that cures it –, travel will resume inevitably but slowly in different ways from those we all know. Imagining new scenarios of international tour-ism and redesigning the geography of tourist flows will not be easy, es-pecially in Italy where the reasons of beauty probably will not be the only ones to attract millions of tourists. Therefore, tourism activities must be reconsidered with respect to the “new normality” and the limitations to tourism by health authorities and the results of the economic crisis in-duced by social distancing measures. The paper, therefore, after a careful assessment of the forecasts already made by international organizations at different levels of scale post Covid-19, will verify how the Covid-19 phenomenon will affect per-ceived geographies, in relation to markets. To this end, the results of a survey will be used both to monitor the travel “sentiment” of Italians, in relation to the forecasts for the summer of 2020 and in the coming years, and to outline the future behavior of all travelers – Italian and foreign –. It is assumed, in fact, that the reputation of the Italian territory, due to the need to have new models related to health security in the different Italian locations, will change, requiring a very complex time.